Pebble Beach Food & Wine

designed for Team One

Project Overview

In spring of 2014, ASV was tasked by our long time clients, Team One & Lexus, to design their space in the Lexus Grand Tasting Tent.  Pebble Beach Food & Wine is the premiere epicurean lifestyle event on the West Coast and features over 75 celebrity chefs & 250 acclaimed wineries.

Each year ASV has helped Team One develop their vision to ensure that the Lexus activation in the Grand Tasting is one of the most fun and dynamic experiences of the weekend.  Not one to repeat itself, Lexus highlights its love of innovation by providing attendees with something new and creative every year.

Want more info on this project?

Email us and we’d be happy to send you a full project deck!