Adobe and their agency, CAA, wanted to highlight a new partnership between Adobe and the NWSL and increase appreciation of their support. They also hoped to give more visibility to their Creator Class program.
We created a soccer themed outdoor space in the Fan Fest area with prominent branding, with multiple monitors displaying work from the Creator Class.
We also created an “anti-gravity” photo opp where the set was upside down, and attendee photos were taken and flipped upside down for effect.
